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Are Beast Drinks Good? A Comprehensive Guide to Monster's Alcoholic Beverages

4 min read

With the energy drink market soaring past $25 billion in annual sales, the introduction of spin-off products has become common. Monster Brewing's 'Beast' drinks have made a significant splash, but are Beast drinks good for consumers, or is the branding just a marketing tactic?

Quick Summary

This article provides a detailed breakdown of Monster's Beast Unleashed and Nasty Beast products. It examines their ingredients, nutritional content, and potential health effects compared to standard energy drinks.

Key Points

  • Not Energy Drinks: The current Monster 'Beast' drinks are alcoholic hard seltzers and hard teas, containing 6% ABV and no added energy blend.

  • Zero Caffeine (Mostly): The Beast Unleashed hard seltzers have zero caffeine, while the Nasty Beast hard teas contain only minimal, natural caffeine from the tea brew.

  • Not Sugar-Free or Low-Calorie: While The Beast Unleashed has zero added sugar, both products contain calories, with the seltzers typically at 130 calories per 12 oz.

  • Consider the Risks: As alcoholic beverages, they carry the risks of alcohol consumption, including potential health issues from excess intake and the danger of mixing alcohol with stimulants.

  • Choose Healthier Alternatives: For hydration or a non-alcoholic energy boost, opt for water, natural fruit-infused water, or herbal teas instead of any 'Beast' drink.

In This Article

Understanding the Beast Drinks

The term "Beast drinks" can be confusing, as it refers to a few different products under the Monster banner, not all of them energy-related. The most prominent current products are The Beast Unleashed and Nasty Beast Hard Tea. Both of these are alcoholic beverages, not energy drinks, and contain no caffeine. This is a crucial distinction for consumers to understand, as the brand name might suggest a high-energy beverage like the original Monster products. A separate, discontinued energy drink also bore the 'Beast' name, manufactured by Macro Group GmbH, adding to the potential confusion. The current Monster-branded alcoholic line is brewed at 6% alcohol by volume (ABV) and uses flavors inspired by Monster's classic energy drinks, but with zero sugar and zero caffeine.

The Beast Unleashed Hard Seltzer

Launched in 2023, The Beast Unleashed is a flavored malt beverage, or hard seltzer, containing 6% ABV and zero added sugar. Its flavor profiles mimic popular Monster energy drink variants, such as Mean Green, White Haze, and Peach Perfect. Although marketed with bold branding and flavors, it is essentially an alcoholic drink with a taste profile that can mask the presence of alcohol. This is a key safety consideration, as some users, particularly young adults, might be led to underestimate their level of intoxication.

Nasty Beast Hard Tea

Following the success of The Beast Unleashed, Monster expanded its alcoholic line with Nasty Beast Hard Tea in late 2023. These are also 6% ABV beverages but are brewed with real tea, giving them a distinct flavor. The caffeine content is minimal, derived naturally from the tea, but it is not marketed as an energy product. The flavors, like Original and Peach, are more in line with the hard tea market and directly compete with other brands in that space.

Health and Safety Considerations

Whether Beast drinks are "good" for you depends heavily on the specific product and, more importantly, your individual health context. Since the primary 'Beast' drinks are alcoholic, they carry the health risks associated with alcohol consumption. The absence of an energy blend, while preventing the risky combination of high caffeine and alcohol, does not make them a "healthy" option. Excessive alcohol intake can lead to various negative health effects, including liver damage, weight gain, increased blood pressure, and sleep disturbances.

  • Effects of Alcohol: Moderate alcohol consumption is generally defined differently for men and women, but overconsumption can lead to significant health problems. The 6% ABV of Beast drinks can lead to quick intoxication if consumed rapidly, especially by inexperienced drinkers.
  • Sugar and Calories: The Beast Unleashed hard seltzers are notably sugar-free but still contain calories, typically 130 per 12-ounce serving. For those monitoring caloric intake, this is an important factor. The Nasty Beast hard teas, while brewed with real tea, also contain calories and should be considered as a treat rather than a health drink.
  • Target Demographics: A significant concern surrounding these products is their branding. Marketing alcoholic beverages that emulate popular energy drink flavors may appeal to younger adults who grew up with Monster energy drinks, potentially normalizing alcohol consumption in this group.

Comparison: Beast vs. Other Beverages

Feature The Beast Unleashed (Hard Seltzer) Nasty Beast (Hard Tea) Monster Energy Drink (Original) Water (Best Alternative)
Beverage Type Flavored Malt Beverage (Alcoholic) Hard Iced Tea (Alcoholic) Caffeinated Energy Drink Zero-calorie beverage
ABV 6% 6% 0% 0%
Caffeine None added Minimal (from real tea) 160 mg per 16 oz can None
Added Sugar Zero Variable by flavor High (54g per 16 oz can) Zero
Key Ingredients Malt alcohol, natural flavors Malt alcohol, real brewed tea Caffeine, taurine, sugar, vitamins H2O
Primary Benefit Recreational alcohol consumption Recreational alcohol consumption Temporary energy boost Hydration and bodily function

Healthy Alternatives

If your goal is to hydrate or gain a natural energy boost, there are far healthier options than alcohol or high-sugar energy drinks. Staying hydrated with water is almost always the best choice. Other excellent alternatives include:

  • Plain Water: The gold standard for hydration. Add fruit slices or herbs for flavor.
  • Homemade Electrolyte Drinks: Mix coconut water, a little fruit juice, and a pinch of salt for a natural, low-sugar sports drink alternative.
  • Herbal Tea: A warm or iced cup of herbal tea provides hydration without stimulants or alcohol.
  • Small amounts of coffee or tea (for caffeine): If you need a caffeine kick, a small cup of black coffee or tea is a more controlled and often healthier option than a heavily processed energy drink.

Conclusion: A Matter of Moderation and Distinction

Ultimately, the question of whether Beast drinks are "good" is nuanced. For a healthy adult of legal drinking age who understands that these are alcoholic products to be consumed in moderation, they can be enjoyed as a recreational beverage. However, for those seeking energy, or for minors, Beast drinks are decidedly not a "good" option due to their alcohol content and the potential for confusion with energy drinks. The branding, while effective, blurs the lines between energy and alcohol, presenting a potential health risk, especially for younger consumers who may be more susceptible to marketing. Always read labels carefully, understand what you are consuming, and prioritize healthier alternatives for daily hydration and energy needs. If you have any heart conditions, high blood pressure, or are sensitive to stimulants, both the alcoholic 'Beast' drinks and traditional energy drinks should be approached with caution or avoided entirely. For more information on the risks associated with high caffeine beverages, see the detailed analysis by Harvard Health.

Frequently Asked Questions

No, the current line of Beast drinks from Monster Brewing, including The Beast Unleashed and Nasty Beast Hard Tea, are alcoholic beverages. They do not contain the energy blend found in traditional Monster energy drinks.

The Beast Unleashed hard seltzers contain no caffeine. Nasty Beast Hard Teas contain a minimal amount of natural caffeine from the real tea used in brewing, but they are not marketed as energy products.

Both The Beast Unleashed hard seltzers and Nasty Beast Hard Teas are brewed to have 6% alcohol by volume (ABV).

The Beast Unleashed hard seltzers are explicitly formulated with zero added sugar. However, this does not mean they are calorie-free or necessarily healthier than other beverages.

No, as alcoholic beverages, they are intended for adults of legal drinking age (21+ in the U.S.). The American Academy of Pediatrics recommends that children and adolescents avoid energy drinks, and alcoholic beverages carry even greater risks for developing bodies and brains.

While lower in calories than some sugary alcoholic or energy drinks, they are not a low-calorie beverage. The Beast Unleashed hard seltzers contain about 130 calories per 12-ounce can.

For hydration, plain water is the best option. For a caffeine boost, regular coffee or tea is a better choice. For an electrolyte boost after exercise, a homemade sports drink with coconut water and a pinch of salt is a healthier alternative.

References

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Medical Disclaimer

This content is for informational purposes only and should not replace professional medical advice.