A Legendary Breath Mint's History and Sudden Disappearance
First introduced to the American market in 1956 by American Chicle, Certs quickly became a staple in convenience stores and drug stores nationwide. The mints were instantly recognizable by their signature disc shape and iconic green speckles. Their famous advertising slogan, "Two, two, two mints in one," highlighted the mint's dual nature: a breath mint and a candy mint. This marketing campaign became a cultural touchstone and was even parodied on shows like Saturday Night Live.
The unique selling point of Certs was the proprietary ingredient called Retsyn. This blend contained artificial flavorings, copper gluconate (which created the greenish flecks), and partially hydrogenated cottonseed oil. Retsyn was marketed as the key to Certs' breath-freshening power, but it was also the key ingredient that led to its downfall.
The FDA Ban that Ended Certs' First Life
In 2015, the U.S. Food and Drug Administration (FDA) made a landmark ruling that partially hydrogenated oils (PHOs), the primary source of artificial trans fats in processed foods, were no longer "generally recognized as safe" (GRAS). Studies had overwhelmingly linked the regular consumption of trans fats to an increased risk of heart disease. The FDA gave food manufacturers a deadline to remove PHOs from their products. Because partially hydrogenated cottonseed oil was a fundamental component of Retsyn, and therefore Certs, the brand's formula was no longer compliant with federal regulations. The brand was officially discontinued in 2018, leaving a gap in the market and a pang of nostalgia for many consumers.
The Revival: Certs Returns in 2025
For years following its discontinuation, Certs remained a beloved memory for many, with some turning to online marketplaces like eBay to buy vintage, likely expired, rolls at collector's prices. However, in a surprising turn of events in May 2025, an Idaho-based company called Nature's Stance announced its partnership with the Certs brand owners to relaunch the product line. The official announcement marked the end of the brand's hiatus, promising a revival aimed at re-energizing the product for a new generation while also appealing to nostalgic fans.
The most significant change with the Certs relaunch is the reformulation of the product to meet current health and safety standards. The new mints and gum will feature a "clean-label innovation" approach, meaning the controversial partially hydrogenated oils have been removed and replaced with a compliant, modern formula. This move not only addresses the reason for the original discontinuation but also aligns the brand with today's health-conscious consumer trends.
Where to Find the New Certs
Following the announcement, Nature's Stance began rolling out the new Certs products in 2025. They are utilizing strategic retail expansion and digital marketing to bring the brand back into the public eye. While exact locations and availability may vary, you can expect to see the updated Certs products returning to:
- Supermarket checkout lanes
- Convenience stores
- Drug stores
- Online retailers
The relaunch includes both the classic mints and a new line of Certs gum, aiming to rebuild the product's presence and loyal following. You can find additional details on the relaunch from publications covering the sweets and snacks industry, such as Snack Food & Wholesale Bakery.
A Look at Certs vs. Top Breath Mint Alternatives
For years, fans sought alternatives to fill the Certs-sized hole in their pockets. Here is a comparison of the key features of Certs (new) and some of the most popular alternatives on the market today.
| Feature | New Certs (2025) | Altoids | Life Savers Mints | Tic Tacs |
|---|---|---|---|---|
| Key Ingredient | New, clean-label formula (no PHOs) | Natural mint oils | Artificial flavors, sweeteners | Sugar, rice starch, natural/artificial flavors |
| Flavor Experience | Updated formula, aiming for classic flavor | Curiously strong, intense mint flavor | Classic, recognizable hard candy mint flavors | Light, crisp, and fresh taste |
| Packaging | Expected to resemble classic rolls/packs | Iconic metal tins | Signature roll or bags | Small, transparent plastic container |
| Availability | Returning to shelves in 2025 | Widely available | Widely available | Widely available |
Conclusion: Can You Still Get Certs Candy?
So, can you still get Certs candy? The answer is a definitive yes, though it's important to remember these are the new, relaunched versions. After a seven-year absence, the iconic brand is making a strategic comeback in 2025 with a modern formula that leaves the problematic ingredients of the past behind. For those who missed the "Two, two, two mints in one" experience, or for a new generation curious about a nostalgic favorite, the return of Certs is a sweet development indeed. Keep an eye out for the new products hitting shelves and be prepared to once again enjoy the distinct flavor of this long-missed mint. For more information, check out coverage of the relaunch at Snack Food & Wholesale Bakery.