What is AR in Food? Augmenting the Culinary Experience
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4 min read
According to a Deloitte report, an estimated 4.3 billion consumers are expected to use Augmented Reality (AR) frequently by 2025, a trend that is rapidly transforming the food sector. But what exactly is AR in food, and how is this technology changing how we interact with what we eat? It's the fusion of digital information with the real world, overlaying virtual elements onto our physical surroundings through devices like smartphones and tablets.
