Category: Business strategy

According to the U.S. Food and Drug Administration (FDA), a % Daily Value of 5% or less for a nutrient on a food label is considered low, while 20% or more is considered high. This principle, widely known as the 5/20 rule, is just one of its many applications across different fields, including business and personal finance.

Aspartame, a key ingredient in Diet Coke and Coke Zero Sugar, has been a central part of Coca-Cola's low-calorie beverage strategy since its inclusion began in the 1980s. The company's continued use of this artificial sweetener is based on a mix of factors, including taste, cost-effectiveness, and longstanding regulatory approval.

With annual revenue surpassing £200 million in 2024, Huel’s growth has been nothing short of explosive. So, why is Huel so successful when other meal replacement brands have struggled to gain market traction? The answer lies in a carefully executed business strategy that blends nutritional science with modern consumer values like convenience, sustainability, and community.

In 2020, McDonald's officially removed salads from its menu, a decision driven by a combination of factors including a menu simplification strategy triggered by the COVID-19 pandemic. The move left many health-conscious customers wondering why did McDonald's get rid of salads and if they would ever return.

According to retail data, strategic secondary placements can increase unit sales by over 30%. A secondary shelf is a product display placed outside its usual location in a retail store to attract customer attention and drive impulse purchases. This merchandising tactic leverages prime, high-traffic areas to boost visibility and influence buying decisions.

According to a Quora thread on the topic, the definition of personal growth varies wildly among individuals. The question, 'What is the best thing for growth?', lacks a singular answer because the context—be it personal, professional, or corporate—fundamentally changes the solution. This comprehensive guide explores the multifaceted nature of growth, providing tailored strategies for different areas of your life and career.

According to BDC, a well-defined action plan is a core output of strategic planning that helps turn a company's goals into reality. But what is a CP map and AP plan, and how do these distinct but complementary tools work together to ensure success in marketing and project execution?

The global supplement industry is a multi-billion dollar market, projected to reach over $350 billion by 2033. However, for many brands, the largest financial outlay is not on sourcing exotic ingredients but on highly competitive and aggressive marketing strategies designed to acquire new customers.

Industries like fast food, personal care, and mobile apps are frequently cited as being saturated due to a high volume of competitors. Understanding how to know if your market is saturated is crucial for any business owner seeking sustainable growth and a competitive edge.

According to a Princeton Review analysis of AP exam results, macroeconomics is considered slightly more challenging than microeconomics, but that doesn't mean one is universally better. The question, 'is macro or micro better?' is best answered by understanding that neither is inherently superior; their value depends entirely on the context and the specific objective you are trying to achieve.