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Category: Craft drinks

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What is Hoppy Water? A Comprehensive Guide to the Non-Alcoholic Beverage

4 min read
According to NielsenIQ data, the hop water category saw explosive growth of over 70% in unit sales in recent years, making it a rapidly expanding beverage trend. This refreshing, non-alcoholic drink, known as hoppy water, is captivating craft beer enthusiasts and wellness seekers alike with its complex, hop-forward flavors and health-conscious profile.