Category: Gen z trends

Despite a reputation for embracing fast food and viral snacks, recent data reveals that up to 68% of Gen Zers say they eat healthy always or often. However, the reality of what percentage of Gen Z eats healthy is more nuanced, influenced by social media, affordability, and a holistic view of wellness that goes beyond traditional dieting.

According to a 2024 survey by Statista, 14% of Gen Z in the US identify as vegan or vegetarian, indicating a significant trend toward reduced meat consumption. This shift is not a simple rejection of meat but a nuanced evolution influenced by a variety of factors, leading many to question: is Gen Z eating less meat?.