Category: Market research

While there is no single, definitive percentage, recent market analyses suggest a significant portion of the American population drinks Coca-Cola, with studies indicating that Coke maintains the highest market share in the carbonated soft drink industry. Consumption patterns reveal that younger generations are more health-conscious, impacting overall soda trends, while classic Coke remains a favorite among older consumers.

While children are often the face of candy commercials, studies consistently show that adults drive the majority of confectionery sales, with specific age brackets proving to be the biggest spenders. This article uncovers the compelling market data that answers the question: what age group buys the most candy?

According to corporate sources and market data, a vast majority of the American public interacts with the Golden Arches, with some estimates suggesting that nearly 90% of the US population eats McDonalds in a single year. This remarkable statistic highlights the brand's immense market penetration and its ubiquitous presence in American dining culture.

According to Beverage Digest's 2024 annual data, Coca-Cola Classic remains the top-selling carbonated soft drink in America, while Pepsi fell to fourth place. This market shift provides a clear answer to the long-standing question: does the US drink more Pepsi or Coke?

According to a 2024 National Coffee Association report, 70% of Americans consume coffee daily, and this beverage is a staple for a wide range of consumers. Understanding what demographic of people drink coffee reveals a complex picture, shaped by age, gender, income, and cultural factors. This article explores the key characteristics and trends defining coffee consumers today.

According to a survey by Expert Market Research, around 45% of consumers claim they always read labels, driven by curiosity about what they are eating. However, this figure can vary significantly based on product type, consumer demographics, and motivation. Understanding the actual habits and factors influencing label-reading provides valuable insights for both consumers and businesses.

According to recent reports, over 1.9 billion servings of Coca-Cola products are served every day, making it a major branded powerhouse. However, the definitive answer to what is the number one selling drink in the world is more complex, as the top spot depends on how you measure and define 'selling,' including unbranded items like tap water.

The global nutraceuticals market, valued at $458.55 billion in 2024, is experiencing rapid growth as consumer awareness of preventive healthcare rises. This expanding market is not homogeneous but is comprised of several distinct target segments, each with unique needs and motivations for incorporating these health-enhancing products into their lives.

According to recent industry data from Beverage Digest, The Coca-Cola Company consistently sells the most soda in America, with its flagship Coca-Cola Classic brand holding the top spot by sales volume. This long-standing dominance, however, faces constant pressure and market shifts from fierce rivals like PepsiCo and Keurig Dr Pepper.

While no single organization tracks every donut consumed across the nation, data from major chains and market research provides a sweet glimpse into American consumption habits. Dunkin' alone sells billions of donuts annually, painting a picture of just how much this sugary treat is adored in the United States.