Category: Product release

According to Nielsen Consumption Data, the Golden Oreo is one of Nabisco's top-performing cookie flavors, which explains the excitement around its gluten-free counterpart. Gluten-Free Golden Oreos officially hit store shelves for the first time in early January 2024, marking a significant addition to the company's growing lineup of inclusive snack options.

In recent months, the snack and ready-to-eat meal market has seen several noteworthy shakeups, including a major product launch from Kraft Heinz and a new viral competitor launched by internet personalities. The most significant new offerings from Lunchables themselves include the no-thaw PB&J and Dunkables lines, while the high-profile rival brand is named Lunchly. This proliferation of new options means many consumers are asking, what is the new lunchable called?