Category: Social commentary

According to the book *Fast Food Nation*, consumers spent over $110 billion on fast food by the year 2000, a massive increase from $6 billion in 1970. Eric Schlosser’s seminal work argues that this industry has a dark side, profoundly reshaping American society in numerous, often detrimental ways.

In 2002, a period of heightened dietary confusion in America, Michael Pollan embarked on an investigation into the food system, which ultimately framed the main themes of *The Omnivore's Dilemma*. The book's central preoccupation is the problem of making dietary choices in a world of overwhelming options and obscured origins.

According to linguist Ben Zimmer, the original grounding of 'woke' in African American political consciousness has been obscured by its mainstream currency. Understanding this history is key to deciphering a phrase like "woke af black," which combines elements from distinct cultural and commercial spheres.