Abbott Confirms Discontinuation of Glucerna Bars
In a letter distributed to retailers in March 2024, Abbott, the parent company of Glucerna, announced the immediate discontinuation of all protein and snack bars under both the Glucerna and ZonePerfect brands. This decision was part of a strategic move to streamline its product portfolio and focus on other core offerings. For long-time consumers, this development means that favorites like the Dark Chocolate Almond and Crispy Oats and Nuts bars are no longer available for purchase. The change has prompted many individuals who rely on these bars for convenient diabetes-friendly snacks to search for suitable alternatives.
Why Were Glucerna Bars Discontinued?
The primary reason for the discontinuation was a strategic business review by Abbott. By focusing resources on their more popular and profitable product lines, such as the Glucerna nutritional shakes and powders, the company aims to strengthen its leading nutritional brands. This type of market-driven decision is not uncommon in the consumer packaged goods industry, where companies constantly evaluate product performance and demand. The shift ensures that the company can concentrate on what it identifies as its core, most impactful products, while leaving the bar segment to other players in the market.
Seeking Alternatives: What to Use Instead
For those who depended on Glucerna bars for blood sugar management, finding a replacement is a top priority. The ideal alternative should offer a balance of protein, fat, and slow-digesting carbohydrates to prevent blood sugar spikes. Several options are available, ranging from other commercial products to homemade recipes.
- Quest Bars: A popular choice, Quest bars are known for their low sugar content and high protein, often using whey protein isolate. They are sweetened with erythritol and stevia, making them suitable for many individuals managing diabetes.
- Extend Bars: These bars are specifically formulated to help manage blood sugar and are advertised on the Extend Nutrition blog as an alternative for those looking for discontinued Glucerna bars. They contain a patented formula designed for slow carbohydrate digestion.
- KIND Protein MAX: For those prioritizing high protein, KIND offers a protein MAX line with 20g of protein and just 1g of sugar per bar, making it a keto-friendly option.
- SANS Meal Bars: This whole-food option is made from ingredients like nuts, fruit, and egg whites, offering a clean, nutrient-dense choice. They are free of dairy, gluten, and soy.
- Homemade Options: For complete control over ingredients, making your own bars is an excellent choice. Recipes for low-carb, high-protein bars can be found online, allowing for customization of sweetness and nutrients.
Comparison of Glucerna Bar Alternatives
| Feature | Quest Bars | Extend Bars | SANS Meal Bars | KIND Protein MAX |
|---|---|---|---|---|
| Carb Profile | Low-carb, sweetened with erythritol/stevia | Proprietary slow-release formula | Whole-food carbs from oats, fruit | Very low carb, 1g sugar |
| Primary Sweetener | Erythritol, Stevia | Variable, often sugar alcohols | Natural sugars from fruit/agave | Erythritol, Stevia |
| Protein Source | Whey and milk protein isolate | Soy and whey protein blend | Egg whites, nuts, seeds | Whey protein isolate |
| Typical Texture | Chewy, with chunky mix-ins | Soft, granola-like | Dense, whole-food texture | Crispy, crunchy |
| Best For | Targeting blood sugar spikes, high protein | Slow-release energy, diabetes focus | Clean, whole-food nutrition | High protein, low sugar, keto-friendly |
Glucerna's Current Product Focus
Following the bar discontinuation, Abbott continues to produce and promote its line of nutritional shakes and powders. These products are formulated with the same CarbSteady blend of carbohydrates designed to help minimize blood sugar spikes. Examples include:
- Glucerna Shakes: Ready-to-drink shakes that provide balanced nutrition, available in multiple flavors. They remain the #1 doctor-recommended brand for people with diabetes.
- Glucerna Powder: A powdered supplement that can be mixed with water for a personalized drink. This offers a cost-effective and versatile alternative to the ready-to-drink format.
Conclusion
In summary, the answer to the question "Have Glucerna bars been discontinued?" is a definitive yes, with the company confirming their removal from the market in March 2024. While disappointing for loyal customers, this strategic decision allows Abbott to focus on its liquid and powder nutritional products. For consumers seeking suitable substitutes, a wide range of alternatives exist, from specialized low-sugar protein bars like Quest and Extend, to whole-food options like SANS, and even homemade recipes. It is always recommended to consult a healthcare professional or registered dietitian when making significant changes to a dietary plan for diabetes management. For more information on Glucerna products still available, visit the official Abbott Nutrition site.