Understanding the 473 ml Red Bull Can
The 473 ml Red Bull can represents one of the larger options in the company's product line, offering a substantial boost of energy in a single, convenient package. This size is equivalent to 16 US fluid ounces, a common volume measurement in the North American market. The introduction of this larger format was a strategic move by Red Bull to cater to consumers who wanted more volume for longer activities, like during extended study sessions, gaming marathons, or demanding work hours. It positions the product to compete more directly with other large-format energy drinks in the market, providing more value per can for dedicated consumers.
Detailed Dimensions and Physical Profile
Unlike the classic slim 250 ml can, the 473 ml version is designed to be noticeably taller and slightly wider, giving it a commanding presence on the shelf. The exact dimensions are critical for understanding its size and for practical uses, such as fitting into cup holders or for label printing purposes. According to product specifications, a 473 ml can is typically about 15.75 cm (6.2 inches) in height. The diameter is approximately 6.2 cm (2.4 inches), which is consistent with the standard can circumference but taller overall. The weight of a filled can is approximately 510-520 grams, depending on the exact contents. These measurements give the consumer a clear picture of what to expect in terms of physical size and how it compares to other beverages.
Comparison Table: 473 ml vs. Other Red Bull Cans
To provide a clearer perspective, here is a comparison of the 473 ml can against the other common Red Bull sizes: the classic 250 ml (8.4 fl oz) and the 355 ml (12 fl oz) variants. This helps illustrate the differences in volume, physical size, and caffeine content.
| Feature | 473 ml (16 fl oz) Can | 355 ml (12 fl oz) Can | 250 ml (8.4 fl oz) Can |
|---|---|---|---|
| Approximate Height | ~15.75 cm / 6.2 in | ~12.25 cm / 4.83 in | ~11.2 cm / 4.4 in |
| Approximate Diameter | ~6.2 cm / 2.4 in | ~6.2 cm / 2.4 in | ~5.3 cm / 2.1 in |
| Caffeine Content | ~151 mg | ~114 mg | ~80 mg |
| Primary Use | Extended energy needs | Medium duration activities | Quick, concentrated boost |
What's Inside the Can? Caffeine, Sugar, and More
While the size is a key differentiator, the contents are where the real energy story lies. A 473 ml can contains approximately 151 mg of caffeine, based on the standard concentration of 32 mg per 100 ml. This is roughly twice the caffeine found in the original 250 ml can. The sugar content also scales up with the volume. The original formula contains 11 grams of sugar per 100 ml, meaning a 473 ml can contains around 52 grams of sugar. It is worth noting that sugar-free variants are also available in this size, using artificial sweeteners to achieve the same invigorating taste without the added sugar. The cans are made from 100% recyclable aluminum, aligning with Red Bull's commitment to environmental responsibility.
The Consumer's Choice
The existence of multiple Red Bull can sizes, including the popular 473 ml option, empowers consumers to choose based on their specific needs. For a quick pick-me-up, the 250 ml size is perfectly adequate, but for prolonged physical or mental activities, the 473 ml size offers a more sustained energy release. For example, gamers, athletes, and professionals on long shifts often find the larger volume more practical. This strategic sizing allows Red Bull to dominate various consumption occasions and meet different consumer demands across its global markets.
Conclusion
In summary, the 473 ml Red Bull can is a tall, large-format option, measuring around 15.75 cm (6.2 inches) in height with a diameter of 6.2 cm (2.4 inches). It provides a generous 16 fluid ounces of energy drink, including a significant dose of caffeine and sugars (or sweeteners in sugar-free versions). The larger size is a direct response to market demands for more volume, providing a convenient and powerful energy solution for those who need it most. By offering a range of sizes, from the classic slim can to this tall version, Red Bull successfully caters to a diverse consumer base with varying needs. For more information on product details, you can visit the official Red Bull website.
Frequently Asked Questions (FAQs)
Q: How does a 473 ml Red Bull can compare in size to a standard soda can? A: A 473 ml Red Bull can is notably taller and slimmer than a standard 355 ml (12 oz) soda can. A typical soda can is shorter and wider, while the Red Bull tall can format is designed for a more elongated profile.
Q: How much caffeine is in a 473 ml Red Bull can? A: A 473 ml Red Bull can contains approximately 151 mg of caffeine. This is more than a standard cup of home-brewed coffee, but within recommended daily intake limits for most healthy adults.
Q: What is the equivalent fluid ounce measurement for a 473 ml Red Bull can? A: A 473 ml Red Bull can is equivalent to 16 US fluid ounces.
Q: What are the exact height and diameter of a 473 ml Red Bull can? A: The can stands at approximately 15.75 cm (6.2 inches) tall and has a diameter of about 6.2 cm (2.4 inches).
Q: Why did Red Bull introduce a larger 473 ml can? A: The larger size was introduced to meet consumer demand for a higher-volume, single-serving energy drink, and to compete with other large-format energy drinks on the market.
Q: Is the 473 ml Red Bull can recyclable? A: Yes, like all Red Bull cans, the 473 ml version is made from 100% recyclable aluminum.
Q: How many calories are in a standard 473 ml Red Bull can? A: Based on the original formula's 46 kcal per 100 ml, a 473 ml can would contain approximately 217 calories. Sugar-free versions are also available with fewer calories.
Q: Does the sugar content scale directly with the can size? A: Yes, the sugar content increases proportionally with the volume. While the concentration remains consistent across sizes (around 11g per 100ml in the original), the total sugar per can is higher in larger sizes.
Q: Is the taste of the Red Bull different in a 473 ml can versus a 250 ml can? A: No, the formulation of the drink is the same across all standard can sizes, so the taste remains consistent. The only difference is the total volume and resulting caffeine/sugar intake.
Q: Is a 473 ml can safe to consume in one sitting? A: For healthy adults, the caffeine content is within generally recommended daily limits. However, due to the high caffeine and sugar content, it's advised to consume responsibly and be mindful of individual caffeine sensitivity.
Q: Does the 473 ml can contain more taurine than the smaller sizes? A: Similar to caffeine and sugar, the total amount of taurine scales with the volume. The concentration is standard (0.4% in the original formula), so the 473 ml can contains more taurine than smaller cans.
