How many calories does Bubs formula have?

December 1, 2025 •

4 min read

According to the Bubs Infant Formula Mixing Guide, all Bubs infant formulas are designed to provide a standard caloric density of 20 kcal per fluid ounce when prepared as directed. This standard energy content is consistent across Bubs' different formula types, including their Goat, Organic Grass Fed, and Essential formulas, ensuring that parents can rely on a consistent nutritional profile.

Quick Summary

This guide details the specific calorie counts for prepared Bubs formulas, including breakdowns for different types like Goat Milk and Organic Grass Fed. It compares caloric content per fluid ounce, offers insights into mixing instructions, and discusses standard infant calorie needs.

Key Points

Standard Caloric Density: All prepared Bubs infant formulas contain a standard 20 kcal per fluid ounce.
Consistency Across Varieties: This 20 kcal/fl oz standard applies to Bubs Goat Milk, Organic Grass Fed, and Essential formulas when mixed correctly.
Mixing Instructions are Key: Proper preparation is crucial to ensure the formula's caloric density and safety. Always follow the manufacturer's ratio of powder to water.
Calculate Total Intake Easily: To calculate total daily calories, multiply the total number of fluid ounces consumed by 20.
Goat Milk vs. Cow Milk: While both Bubs goat and cow milk formulas have the same caloric density, they differ in ingredients and protein composition.
Comparable to Breast Milk: The 20 kcal/fl oz density is consistent with the average caloric content of human breast milk.

Bubs Formula Calories per Fluid Ounce

The standard caloric content for Bubs infant formulas is consistently 20 kcal per fluid ounce when mixed according to the manufacturer's directions. This consistency is crucial for parents and healthcare providers monitoring an infant's nutritional intake. While the ingredients and other nutrients vary between the different Bubs product lines—such as the Goat Milk, Organic Grass Fed, and Essential formulas—the final prepared liquid formula maintains this same energy density. Understanding this standard helps ensure infants receive the necessary energy for healthy growth and development.

Bubs Goat Milk Infant Formula Caloric Content

Bubs Easy-Digest Goat Milk Infant Formula is made with easy-to-digest A2 whole goat milk. The caloric information is provided per 100 kcal, which corresponds to 4.9 fl oz of prepared formula. When converted, this confirms the standard 20 kcal per fluid ounce. This formula is suitable for infants from 0 to 12 months, offering a high-quality nutritional option with naturally occurring A2 beta-casein protein.

Bubs Organic Grass Fed Infant Formula Caloric Content

Bubs Organic Grass Fed Infant Formula is derived from grass-fed cow's milk and also provides 20 kcal per fluid ounce. Like the goat milk variant, its nutritional panel often shows figures per 100 kcal (approximately 4.9 fl oz prepared), where it lists specific macronutrient breakdowns. This formula uses whole milk from free-range cows and is formulated with probiotics and prebiotics.

Bubs Essential Infant Formula Caloric Content

For a more accessible option, Bubs Essential Infant Formula provides the same consistent 20 kcal per fluid ounce. It is made with whole cow's milk and also includes probiotics and prebiotics for gut and immune support. Despite being a different formulation, Bubs ensures that the energy density remains uniform across its infant formula range.

Comparison of Bubs Formulas

Caloric and Macronutrient Comparison


Feature	Bubs Goat Milk Infant Formula	Bubs Organic Grass Fed Infant Formula	Bubs Essential Infant Formula
Calories per fl oz	20 kcal	20 kcal	20 kcal
Milk Source	A2 Goat Whole Milk Solids	Whole Cow's Milk Powder	Whole Cow's Milk Powder
Standard Calories (per 100 kcal)	100 kcal (4.9 fl oz)	100 kcal (4.9 fl oz)	100 kcal (4.9 fl oz)
Fat (per 100 kcal)	5.3 g	5.4 g	5.1 g
Carbohydrate (per 100 kcal)	10.7 g	10.6 g	11.6 g
Protein (per 100 kcal)	2.1 g	2.2 g	1.9 g
Prebiotics & Probiotics	Contains both GOS	Contains both GOS & Bifidobacterium longum	Contains both GOS & Bifidobacterium longum

How to Calculate Calories from Bubs Formula

To calculate your baby's total caloric intake from Bubs formula, follow these simple steps:

Determine the standard caloric density: All Bubs infant formulas are designed to provide 20 kcal per fluid ounce.
Measure the volume: Keep track of the total number of ounces of prepared formula your baby consumes in a day. For example, if your baby drinks six 4-ounce bottles, the total volume is 24 ounces.
Multiply by the caloric density: Multiply the total ounces by 20. Using the previous example, 24 oz x 20 kcal/oz = 480 kcal. This is the total number of calories consumed in a day.
Consider individual needs: This calculation is a general guide. An infant's actual caloric needs can vary based on their weight, age, and health status. Always consult a healthcare provider for personalized advice on your baby's nutritional requirements.

Formula Preparation and Safety

Proper preparation is essential not only for safety but also for ensuring the formula has the correct caloric density. The manufacturer's instructions state a specific ratio of powder to water, and deviating from this can alter the nutritional value.

Key steps for safe preparation include:

Wash your hands and sterilize all feeding equipment.
Use the exact amount of water specified on the packaging.
Use the included scoop to measure the powder and level it off carefully.
Mix the powder and water thoroughly by shaking, not stirring.
Serve the formula immediately after preparation.
Discard any leftover formula after feeding.

Caloric Consistency and Infant Growth

Consistent caloric intake is a cornerstone of healthy infant growth. Standard formulas, including the Bubs range, are formulated to mimic the average caloric content of breast milk, which typically falls between 19 and 22 calories per ounce. While breast milk's composition can fluctuate, the reliable energy density of formula ensures a predictable and consistent source of nutrition for infants. This predictability is especially important for newborns and infants who may be struggling with weight gain or have specific feeding requirements.

Conclusion

When parents ask, "how many calories does Bubs formula have?" the straightforward answer is 20 calories per fluid ounce across all its infant formula varieties when prepared correctly. This standard concentration, consistent across the Goat Milk, Organic Grass Fed, and Essential lines, provides a reliable source of energy for an infant's growth. Proper mixing according to manufacturer guidelines is crucial for ensuring this nutritional consistency and safety. Always consult with a healthcare professional for personalized feeding advice tailored to your baby's unique needs.

Additional Resources

For more information on infant feeding and nutrition, you may consult authoritative sources like the American Academy of Pediatrics. For specific product details, always refer to the official Bubs website or the nutritional label on the product packaging. aussiebubs.com

Final Thoughts on Bubs Caloric Content

Understanding the calorie count in Bubs formula is just one part of ensuring your baby receives proper nutrition. The standardized 20 kcal/fl oz simplifies tracking intake, while the different formula types offer choices for ingredients, such as goat milk or organic grass-fed cow's milk. Parents can be confident in the consistent caloric density, which is a key factor for monitoring and supporting their infant's healthy development.

Disclaimer

This article provides general information. Always consult your pediatrician or a healthcare provider for medical advice regarding your baby's specific dietary needs. Caloric adjustments or fortification should only be done under professional supervision.

Frequently Asked Questions

One scoop (8.8 g) of Bubs infant formula powder contains approximately 44 kcal. This is designed to be mixed with 2 fluid ounces of water to achieve the standard 20 kcal/fl oz concentration.

No, Bubs Goat Milk formula has the same caloric density as other Bubs infant formulas. When prepared as directed (1 scoop per 2 fl oz water), it also yields 20 kcal per fluid ounce.

No, Bubs Organic Grass Fed formula follows the same standard. When prepared with the proper powder-to-water ratio, it provides a consistent 20 kcal per fluid ounce.

To ensure your baby gets the correct calories, always follow the mixing instructions precisely. Use the included scoop and the specified amount of water. Consult your pediatrician to determine the appropriate feeding volume for your baby's age and weight.

For the infant (0-12 months) formulas, the caloric density remains consistent at 20 kcal per fluid ounce. Any nutritional differences between stages are in the levels of macronutrients and micronutrients, not the overall caloric concentration.

Bubs formula's standard 20 kcal per fluid ounce is consistent with the average caloric content of breast milk, which typically ranges from 19 to 22 calories per ounce. Formula provides a more consistent energy intake compared to breast milk, which can vary.

Fortifying formula to increase caloric density should only be done under the supervision of a healthcare provider. Do not exceed the recommended water-to-powder ratio unless advised by a medical professional, as improper mixing can be harmful.