The question of how much caffeine is in Rubicon has a simple but crucial answer: it depends entirely on which product you choose. The popular fruit juice company offers several product lines, and only the 'RAW' energy drink series includes caffeine. Customers looking for a traditional fruit beverage should choose the sparkling or still varieties, which are completely caffeine-free, while those seeking an energy boost must opt for the specifically labeled RAW cans.
The Breakdown: Rubicon's Product Lines
Rubicon RAW Energy: The Caffeinated Range
Rubicon RAW is the company's dedicated entry into the energy drink market, formulated to provide a natural and fruity energy lift. Unlike the standard fruit juice drinks, these cans are clearly marked as 'Energy' and include a prominent warning about their high caffeine content. The standard across the RAW line is 32mg of caffeine per 100ml.
- 500ml Can: A standard 500ml can of Rubicon RAW contains a total of 160mg of caffeine (32mg/100ml x 5). This is comparable to the caffeine found in a double espresso and provides a substantial lift.
- 250ml Can: Smaller cans of Rubicon RAW are also available, which contain 80mg of caffeine (32mg/100ml x 2.5).
Beyond just caffeine, the RAW energy drinks are enhanced with other energizing ingredients. They feature B-vitamins, ginseng, and guarana extract, which work synergistically with the natural caffeine sourced from green coffee beans to combat tiredness and boost energy. The inclusion of 20% real fruit juice also sets it apart, providing a more natural flavor profile than many competitors that rely on artificial ingredients.
Rubicon Sparkling and Spring: The Caffeine-Free Options
For those who love Rubicon's exotic fruit flavors but want to avoid caffeine, the rest of the product portfolio is the perfect choice. These lines include the classic carbonated sparkling drinks and the lighter, low-calorie Rubicon Spring range. A quick check of the label confirms they do not contain any caffeine or other stimulant ingredients.
- Rubicon Sparkling: This line is known for its intense, fruity flavor and satisfying fizz. Flavors like Mango, Guava, and Passion Fruit are made with real fruit juice but are entirely caffeine-free, making them suitable for all-day refreshment.
- Rubicon Spring: A lighter alternative, Rubicon Spring combines sparkling spring water with a dash of fruit juice. These options are low in calories and contain no sugar. They are explicitly marketed as caffeine-free for guilt-free hydration.
Comparison: Rubicon RAW vs. Other Drinks
To put the caffeine content of Rubicon RAW into perspective, a comparison with other popular beverages is helpful. The table below outlines how Rubicon RAW stands up to a few common caffeinated and non-caffeinated drinks.
| Drink Type | Caffeine (mg/100ml) | Sugar Content | Primary Ingredients | Special Features |
|---|---|---|---|---|
| Rubicon RAW | 32mg | Moderate (from fruit juice and added sugar) | Carbonated water, 20% fruit juice, natural caffeine (green coffee beans), vitamins (niacin, B6, B12), ginseng, guarana | High caffeine, natural sources |
| Standard Rubicon Sparkling | 0mg | Varies by flavour | Fruit juice, carbonated water, sugar | Caffeine-free, made with real fruit juice |
| Rubicon Spring | 0mg | 0mg | Sparkling spring water, fruit juice | Low calorie, no sugar, caffeine-free |
| Red Bull (Standard) | 32mg | High | Carbonated water, sucrose, glucose, taurine, glucuronolactone, caffeine, B vitamins | High caffeine, artificial flavorings |
| Espresso (single shot) | ~125mg | None | Coffee beans, water | Highly concentrated caffeine, no added ingredients |
Who Should Be Cautious About Rubicon RAW?
Because of its high caffeine content, Rubicon RAW is not suitable for everyone. A varied and balanced diet and a healthy lifestyle are recommended, and certain individuals should avoid this product entirely.
- Children: The high caffeine content is not recommended for children.
- Pregnant or Breastfeeding Women: Due to potential health risks, pregnant or breastfeeding women should not consume Rubicon RAW.
- Caffeine-Sensitive Individuals: People who are particularly sensitive to the effects of caffeine should consume this product with caution or avoid it completely.
If you are unsure about your caffeine sensitivity, it is best to opt for one of Rubicon's many delicious caffeine-free products, like the Sparkling or Spring varieties.
List of Caffeinated Rubicon RAW Flavors
- Orange & Mango
- Raspberry & Blueberry
- Apple & Guava
- Cherry & Pomegranate
- Pineapple & Passion Fruit
- Peach & Berry (also available in a Zero Added Sugar version)
Conclusion
In summary, the caffeine content in Rubicon is not consistent across all products. The key is to check the packaging carefully. For a caffeinated energy boost, the 'Rubicon RAW Energy' line provides 32mg of caffeine per 100ml, sourced naturally from green coffee beans, along with B-vitamins, ginseng, and guarana. Conversely, the classic 'Sparkling' drinks and the light 'Spring' flavored waters are completely caffeine-free, offering a refreshing and safe alternative for those avoiding stimulants. Responsible consumption is always advised, especially given the RAW line's high caffeine concentration.
Learn more about the energy drink range on the official Rubicon RAW website.
