How Much is a 4 Pack of WKD? A Retailer Price Comparison (2025)
For many, WKD is a go-to choice for parties and social gatherings, but knowing the current market price is essential for smart shopping. The cost of a standard 4-pack can vary, but recent data from UK retailers provides a clear picture.
Current Prices by Retailer
Based on recent online listings, here’s a snapshot of typical prices you can expect to find in the UK for a WKD 4-pack:
- Tesco: Lists WKD Blue 4 x 275ml at £5.50, but frequently offers Clubcard prices, such as £4.25, for members.
- Goldenacre Wines: Features WKD Blue Original 4 x 250ml cans for £5.49.
- Gopuff: Offers WKD Blue 4 x 275ml for £6.00, though this often includes delivery fees.
- RT My Store: Shows a price-marked pack of WKD Blue 4 x 275ml for £4.99.
It is important to remember that these are just examples, and prices are subject to change, especially with seasonal promotions and retailer-specific offers.
Factors Influencing WKD Pricing
Several elements can affect the final price you pay for your WKD 4-pack:
- Retailer: Large supermarkets often have promotional offers and loyalty card discounts, like Tesco's Clubcard price. Smaller independent shops might offer price-marked packs, but convenience stores and delivery services may charge a premium.
- Location: Regional alcohol taxes or different distribution costs can cause slight price variations across the UK, though online prices are generally consistent.
- Promotional Offers: Look out for 'cheapest item free' multi-buy deals or seasonal reductions during bank holidays or festive periods.
- Packaging: The format can sometimes alter the price. For example, a 4-pack of bottles might be priced differently than a 4-pack of cans, even for a similar volume.
- Flavour: While less common for the classic 4-pack, different flavours can sometimes have varied prices, especially if one is a new or limited-edition release.
Comparison Table: WKD 4-Pack Price by Retailer (UK, Oct 2025)
| Retailer | Product | Standard Price | Special Offer (e.g., Clubcard) | 
|---|---|---|---|
| Tesco | WKD Blue 4 x 275ml Bottles | £5.50 | £4.25 (with Clubcard) | 
| Goldenacre Wines | WKD Blue 4 x 250ml Cans | £5.49 | N/A | 
| RT My Store | WKD Blue 4 x 275ml Bottles | £4.99 (Price-Marked) | N/A | 
| Gopuff | WKD Blue 4 x 275ml Bottles | £6.00 | N/A | 
How to Secure the Best Price
- Check Supermarket Apps: Download your favourite supermarket's app to check for digital coupons and loyalty card offers before you shop. For example, Tesco regularly promotes WKD at a discounted Clubcard price.
- Look for Multipack Deals: While you may be looking for a 4-pack, sometimes a larger 10-pack or 12-pack might offer a better price per bottle. Compare the unit cost, not just the total cost.
- Browse Price-Marked Packs: Keep an eye out for 'PMP' stickers in smaller convenience stores. These packs have the retail price printed directly on the packaging, guaranteeing a specific price point.
- Shop Online and In-Store: Compare online prices with in-store prices. Online delivery services, like Gopuff, offer convenience but often at a slightly higher base price compared to a physical supermarket.
Conclusion
Ultimately, a 4 pack of WKD will typically cost between £4.99 and £6.00, depending on the retailer, any current promotions, and the specific flavour or format. The key to finding the best deal is to compare prices across different stores and take advantage of loyalty schemes or special offers like price-marked packs. Staying aware of these variables ensures you get the most value for your money.
Find more deals
For the latest supermarket deals and price comparisons, you can consult sites like MySupermarket, which is known for comparing grocery prices across multiple UK retailers. Link (Note: this is a placeholder URL as the actual site has merged or changed).