What Exactly Is WildFit?
WildFit is a 90-day health methodology created by Eric Edmeades that aims to fundamentally change your relationship with food, moving beyond restrictive dieting and willpower. Its approach is rooted in evolutionary biology, asserting that humans have a species-specific diet, much like any other animal on the planet. By aligning with this natural human diet, the program uses powerful behavioral psychology to help participants desire and crave foods that nourish their bodies. Instead of a quick fix, WildFit promises a profound and lasting lifestyle transformation that eliminates food dependency and unhealthy cravings.
The Foundational Principles of WildFit
The program operates on several key principles:
- Evolutionary Eating: The core idea is to eat like our ancestors did before modern processed foods existed, focusing on real, whole, nutrient-dense ingredients.
- Food Psychology: Unlike many diets that focus on counting calories or carbs, WildFit uses psychological techniques to alter how your brain perceives and craves certain foods, making healthy choices feel natural and effortless.
- Seasonal Eating: Participants are guided to eat according to seasonal patterns, which helps maximize nutrient intake and provides a varied diet throughout the year.
- Incremental Change: The 90-day program is structured in phases, allowing for gradual and manageable changes rather than a shock to the system. This incremental process helps solidify new, healthier habits.
- Focus on Mindset: WildFit emphasizes that true health begins with a mindset shift. The program is as much about personal development and awareness as it is about nutrition, helping participants understand their own habits and motivations.
WildFit vs. Traditional Dieting: A Comparison
Traditional diets often rely on willpower and temporary restriction, which can lead to a rebound effect and regain weight. WildFit aims for permanent change by addressing the psychological roots of unhealthy eating. The following table highlights some key differences:
| Feature | WildFit | Traditional Dieting |
|---|---|---|
| Primary Focus | Mindset and behavioral change | Calorie counting and food restriction |
| Sustainability | Aims for lifelong, effortless habits | Often temporary, leading to yo-yo dieting |
| Psychology | Uses techniques to eliminate cravings | Relies on willpower to overcome cravings |
| Food Quality | Prioritizes nutrient-dense whole foods | Often focuses on quantity over quality |
| Program Length | Fixed 90-day challenge | Varies greatly, often indefinite |
| Cost | Significant upfront investment | Can be inexpensive, but often requires recurring costs or special foods |
The Investment: Is WildFit Worth the Money?
The cost is one of the most frequently asked questions for those considering the program. A direct, coach-led 90-day program can range significantly in price, sometimes exceeding $1400, depending on the coaching package. Alternatively, the program is often available through Mindvalley's membership, offering a potentially more cost-effective entry point.
For many, the cost is a major hurdle. Is it justified? Supporters argue that the investment is in a lifelong skill set rather than a temporary fix. Unlike programs that require ongoing supplement purchases, WildFit focuses on teaching you to eat with regular, healthy food found in any supermarket. Testimonials from Mindvalley and certified coaches frequently highlight that participants feel the investment was worthwhile due to the long-term, sustainable results and increased vitality.
WildFit's Pros and Cons
WildFit Program Pros
- Lasting Results: Numerous participants report that the habit changes stick long after the 90 days are over, leading to sustainable weight loss and better health.
- Non-Scale Victories: Many experience substantial improvements in energy levels, sleep quality, mental clarity, and overall mood, which are often more significant than the number on the scale.
- Holistic Health: By addressing the psychological component of eating, WildFit provides a deeper, more comprehensive approach to wellness.
- Supportive Community: Group coaching and online communities provide accountability and encouragement, which is crucial for staying on track.
WildFit Program Cons
- High Price Tag: The premium cost is a barrier for many potential participants, even with financing options.
- Challenging Adjustments: The incremental process still requires significant dietary adjustments, such as eliminating grains, dairy, and refined sugar. Some find this demanding, especially those with strong cultural food ties.
- Time and Effort: Preparing meals from whole, natural ingredients requires more time and effort than relying on convenience foods.
- One-Size-Fits-All Criticisms: While the program encourages listening to your body, the core methodology is uniform for all participants, which may not be optimal for individual health needs or conditions.
Conclusion: So, Is WildFit Worth It?
Deciding whether WildFit is a worthwhile investment depends on your personal health goals, budget, and mindset. If you are a serial dieter who is frustrated with temporary results and willing to commit to a significant lifestyle overhaul, WildFit could be life-changing. Its focus on behavioral psychology and sustainable habits offers a promising alternative to the conventional diet cycle. The numerous success stories and reported non-scale benefits, like increased energy and mental clarity, paint a compelling picture for those who successfully complete the program.
However, the high cost is a valid concern that must be weighed against your financial situation and the level of support you need. The program is not for everyone, particularly those unwilling to dedicate time to cooking or who require a more medically tailored approach. Ultimately, if you are looking for a comprehensive, psychology-based program to foster a permanent, healthier relationship with food, the WildFit journey could prove to be one of the best investments in your long-term wellness.
For a deeper look into the personal experiences and success stories of WildFit participants, explore the testimonials section on the Mindvalley website.