Tag: 100 calorie packs

In 2004, Kraft launched the first major line of 100-calorie snack packs, capitalizing on a societal obsession with obesity and portion control. These perfectly portioned treats, once a grocery store staple, have now largely disappeared, leaving many to wonder: what happened to 100-calorie snack packs?

The popularity of 100-calorie packs peaked in the mid-2000s before sales began to fall significantly around 2009, marking the decline of a once-ubiquitous diet snack. The subsequent disappearance of these pre-portioned treats from store shelves has led many people to question: why did they stop making 100 calorie packs?

While 100-calorie snack packs promise guilt-free indulgence and convenient portion control, many are highly processed and lack the nutritional substance needed to satisfy genuine hunger. For many people, this often leads to a cycle of dissatisfaction and overconsumption, negating the very purpose of the pre-portioned package.