What is the vegan 22 day challenge? Your Guide to a Plant-Powered Transformation
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4 min read
The vegan 22 day challenge, a health initiative developed by exercise guru Marco Borges and popularized by Beyoncé and Jay-Z, is a 22-day commitment to avoid all foods containing animal products. The challenge is built on the psychological theory that it takes 21 days to break a bad habit or form a new one, leading to a transformed lifestyle by day 22.
