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Tag: 3 30 300 rule

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What is the 3-30-300 Rule for Beer?

4 min read
According to research conducted by major breweries like Miller, the 3-30-300 rule for beer provides a straightforward way to understand how temperature accelerates the aging and flavor loss of your favorite brews. This guideline helps enthusiasts and retailers alike realize the importance of cold storage for preserving beer's taste and aroma over time.