Tag: Acai color

Over 90% of all acai berries harvested are of the dark purple variety, leading many to ask: is acai color purple? The answer is a resounding yes, but the intensity of that purple hue is a critical indicator of the berry's quality and nutritional value.

Acai berries are typically harvested between January and June in the Amazon rainforest. A ripe acai berry is a deep, dark purple or near-black color, a clear sign of its high antioxidant content and peak freshness.