Tag: Advertising rules

While Splenda, with its active ingredient sucralose, is approved for use in over 100 countries, the notion that it is banned somewhere is a persistent misconception. This confusion stems from specific, localized restrictions and misleading advertising campaigns, rather than a global prohibition on the product itself.

According to the Food and Drug Administration (FDA), food and beverage manufacturers face serious legal consequences for using false or misleading claims on product labels. This regulation is crucial for consumer protection, but it can be confusing for the average shopper to know which claims are permissible. We examine which of the following may not be used as a claim on a food label.