Tag: Balanced menu

Studies have shown that an effectively engineered menu can boost a restaurant's profits by as much as 15%. However, the art of menu creation goes far beyond just profits; so what are the main goals when creating a well-balanced menu? The process involves a strategic blend of business insight, culinary creativity, and nutritional science to achieve multiple objectives simultaneously.

According to the World Health Organization, global obesity rates have nearly tripled since 1975, emphasizing the modern consumer's demand for healthier options. This shift makes a thoughtful approach to creating a balanced and diverse menu essential for any successful food business today.