Tag: Beverage clarification

According to the World Health Organization, the global energy drink market has seen significant growth, leading to brand confusion for consumers navigating a wide array of new products. This complexity is especially relevant when asking, "Is Vibe an energy drink?", as the name is used by several distinct beverage brands.

A report from America's Poison Centers noted a 24.2% increase in pediatric energy drink exposures between 2022 and 2023, signaling a need for clear communication about caffeinated beverages. The term 'ice energy' can be misleading, as it refers to specific caffeinated drinks from some brands while also being the name of a former thermal energy storage company.

Despite the bold, fruity flavors that might suggest a mixed cocktail, BeatBox Beverages are not made with tequila. The popular party punches are actually produced with a base of either wine-based alcohol or flavored malt liquor. This often surprises consumers accustomed to spirit-based ready-to-drink options.