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Tag: Beverage confusion

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Exploring the Misconception: How Much Sugar is in a High Moon?

3 min read
According to Nielsen data, the ready-to-drink hard seltzer category is a multi-billion dollar market, but a surprising number of people search for the sugar content of a "high moon". This query stems from a mix-up with the popular vodka-based hard seltzer brand, High Noon, which provides specific nutritional information, unlike the celestial body it's confused with.