Is blue an energy drink? Unpacking the various blue-labeled brands
•
5 min read
According to research, the color blue is rare in nature, which is part of its appeal in consumer products like beverages. This rarity and eye-catching hue have made 'blue' a popular descriptor for several energy drinks, leading many to ask if there is a single product named simply 'Blue'. In reality, 'blue' refers to a variety of distinct energy drinks and flavors from different brands, each with its own unique formulation and taste.
