Tag: Brand discontinuation

On March 19, 2024, owner Abbott announced the official discontinuation of the entire Zone Perfect bar line. The news left long-time consumers wondering what's going on with Zone Perfect bars, and why their favorite protein snacks were suddenly disappearing from shelves.

In the early 2000s, the South Beach Diet became a household name, and with it came a popular line of branded food products, including diet bars. The disappearance of these once-commonplace products from store shelves has led many to wonder what happened to South Beach Diet bars.