Tag: Brewpure

Over half of all hard seltzer sales in the U.S. in 2019 were from White Claw, prompting many to wonder about the beverage's ingredients, especially its alcohol source. Contrary to common misconceptions, the alcohol in White Claw hard seltzers is not vodka, rum, or tequila.

According to VinePair, the hard seltzer category is a billion-dollar industry, with White Claw holding a significant market share. Many consumers are drawn to its light, crisp taste, but frequently wonder: what kind of alcohol is in White Claw seltzer? The answer is a specifically formulated, gluten-free alcohol base made from fermented sugars.