Why Did They Stop Making Buckwheat Cereal?
•
4 min read
The General Mills cereal Buc-Wheats, which originally included buckwheat and a maple glaze, was discontinued around 1983 after an unpopular recipe change. Its fate was sealed when a flavor alteration caused consumer dissatisfaction, ultimately leading to its demise. The story of this specific product offers a deeper insight into the broader market forces that have led to the scarcity of buckwheat cereal.
