Are Built Bars Discontinued? The Truth About the Protein Bars
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4 min read
In 2020, Built Brands announced a major relaunch that included discontinuing the *old* Built Bar formula, leading to widespread consumer confusion and questions like "are Built Bars discontinued?". While the original version was replaced, the company continues to produce and sell a reformulated version, though with a heavier focus on their newer, marshmallow-textured "Puff" bars due to popular demand.
