Tag: C4 skittles

Since 2011, Cellucor's C4 has become a household name in fitness, with billions of servings sold and multiple product lines. One of their most popular innovations is the C4 Energy drink, featuring a viral Skittles flavor. This has led many to question if this canned beverage serves the same purpose as a traditional pre-workout supplement.

In February 2022, C4 Energy officially announced a partnership with Mars Wrigley, the owner of Skittles, to release a new, candy-inspired energy drink flavor. C4 Skittles is a zero-sugar, high-performance energy beverage designed to deliver the fruity flavor of Skittles combined with powerful performance ingredients. This collaboration was a highly anticipated follow-up to the successful Starburst flavor released the prior year.