Tag: Cocktail trends

According to a 2023 report, while vodka has long held the title of the best-selling spirit in the U.S., market data shows whiskey has been gaining ground with a significant growth rate, indicating a tightening race for dominance. This dynamic battle of the beverages extends far beyond a simple taste preference, encompassing global market share, cocktail culture shifts, and evolving consumer demographics.

According to the USDA, an average 8-ounce margarita on the rocks contains around 274 calories and 36 grams of sugar. The entire point of a skinny margarita is to drastically reduce those numbers, often by more than half, while still delivering a refreshing, delicious cocktail experience. This lighter twist caters to a growing number of health-conscious drinkers who want to enjoy a festive drink without all the guilt.