Tag: Consumer demand

According to an Epsilon study, 80% of consumers are more likely to make a purchase when brands offer personalized experiences. This statistic underscores the powerful consumer demand for Personalisation, which has evolved from a novel marketing tactic into a core expectation for modern shoppers across all industries.

According to a 2025 International Food Information Council (IFIC) survey, nearly half of Americans believe seed oils are healthy, yet social media is rife with misinformation labeling them as toxic. This growing public debate is forcing many companies to weigh customer perception against scientific consensus, influencing whether they will stop using seed oils in their products.

As of early 2016, Kraft Heinz removed artificial food dyes, including Yellow 5 and Yellow 6, from its boxed macaroni and cheese products sold in the U.S. and Canada. The change occurred subtly to avoid a consumer backlash, with the company monitoring public reaction closely.

Over the past few decades, ingredients in common processed foods have become significantly more complex, with some popular items now containing up to 40% more components than they did in earlier times. The fundamental question of why have food ingredients changed over time is a multifaceted one, shaped by technological progress, global markets, and evolving consumer desires.

In 2020, McDonald's officially removed salads from its menu, a decision driven by a combination of factors including a menu simplification strategy triggered by the COVID-19 pandemic. The move left many health-conscious customers wondering why did McDonald's get rid of salads and if they would ever return.

According to a 2022 McKinsey & Company survey, 50% of consumers across age groups prioritize healthy eating, directly impacting how and where they dine. This statistic underscores a fundamental shift in consumer behavior that the restaurant and food service industry can no longer ignore.

According to the Good Food Institute, the popularity of meat alternatives in the U.S. declined in 2022 and 2023, a trend that helps explain why McDonald's doesn't have plant-based offerings on its permanent menu nationwide. A failed U.S. test of the McPlant burger, despite its success in other countries, proved that a plant-based option wasn't the right fit for the company's American market at the time.

In mid-2025, General Mills confirmed the discontinuation of several specific Cheerios varieties, sparking widespread confusion and leading to the viral question, "Why are they discontinuing Honey Nut Cheerios?" The simple truth is that the beloved classic flavor is not going anywhere; the manufacturer instead quietly retired lesser-known versions from its extensive product portfolio.

While many assume seedless fruit is a modern, unnatural invention, some varieties like certain parthenocarpic figs have existed for over 11,000 years. The purpose of seedless fruit is a fascinating story involving botanical mutations, horticultural science, and, most importantly, human consumer preferences that have shaped the global food supply.

According to economic theory, consumer tastes and preferences are a fundamental factor that can cause the demand curve to shift. On study platforms like Quizlet, this term refers to the subjective desires, likes, and dislikes of consumers that directly influence their purchasing decisions. It's a key concept in microeconomics, explaining why consumers choose certain products over others and how those choices impact the market.