Tag: Consumer preferences

According to a new Gallup poll conducted in July 2025, only 54% of American adults reported consuming alcohol, a historic low influenced by rising health consciousness. This statistic signals a significant shift in beverage trends, moving away from traditional alcohol consumption and toward more diversified and health-conscious options.

According to market data, chocolate dominates the flavoured milk market, accounting for a significant percentage of consumption worldwide. But what is the most popular flavour of milk and why does this indulgent classic continue to reign supreme despite a proliferation of alternative options?.

According to Statista, in 2019, light beer accounted for 41.5% of American beer consumption, a significant portion but far from the total. The idea that Americans only drink light beer is a common misconception that overlooks a rich history, savvy marketing, and a diverse market. This article explores why light beer became so popular in the U.S. and why the 'only' part of the stereotype is entirely wrong.

According to a study involving Chinese households, dietary preferences significantly influence household food waste. Understanding how do taste and preferences affect consumption goes far beyond simple economics, touching on complex psychological and biological factors that shape what, when, and how much we buy and consume.

While a definitive global statistic is elusive, research indicates a strong preference for honey across many regions, with some studies showing nearly 90% of respondents reporting regular consumption. Consumer data from specific countries helps to build a clearer picture of what percentage of people like honey and how often they consume it.

According to a 2023 report, while vodka has long held the title of the best-selling spirit in the U.S., market data shows whiskey has been gaining ground with a significant growth rate, indicating a tightening race for dominance. This dynamic battle of the beverages extends far beyond a simple taste preference, encompassing global market share, cocktail culture shifts, and evolving consumer demographics.

According to a 2025 OECD-FAO report, world milk production is growing, but production in major export regions like the EU is expected to decline slightly. This divergence, coupled with other market forces, is a key factor behind recent skimmed milk shortages.

The energy drink market is largely a two-horse race between giants Red Bull and Monster. While these two have dominated for years, recent 2025 data shows a competitive landscape with rapidly emerging contenders reshaping consumer tastes and preferences, particularly for healthier options. This dynamic industry, projected to reach over $115 billion by 2030, is constantly evolving to meet modern consumer demands.

According to a 2025 report, low-sugar and sugar-free variants like Diet Coke are outperforming traditional sodas in certain markets, but that doesn't mean it's more popular globally. Determining whether Coke or Diet Coke is more popular requires examining various market factors, including global sales, regional trends, and shifting consumer habits.

According to Beverage Digest's 2024 analysis, Coca-Cola is the top-selling carbonated soft drink in the U.S. by volume, maintaining its long-held lead. While Coke still sells more, the dynamic between the two giants is far more complex than a simple sales contest.