Why is blue spirulina powder so expensive? The High Cost of Purity
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3 min read
The global spirulina market is projected to reach over $1.6 billion by 2034, driven by a wellness boom, yet a small jar of blue spirulina powder can cost significantly more than its green counterpart. This pricing disparity is rooted in the extensive and delicate process required to isolate and create the coveted blue pigment, phycocyanin.