Tag: Cyclamates

In a historic move, the U.S. government banned the artificial sweetener cyclamate on October 18, 1969, after new research raised concerns about its safety. This decision, made by the Food and Drug Administration (FDA), followed a study that linked the substance to the development of bladder cancer in laboratory rats. The abrupt ban sent shockwaves through the diet food and beverage industry, forcing manufacturers to scramble for alternatives.

In 1969, the U.S. Food and Drug Administration (FDA) banned the artificial sweetener cyclamate amid cancer fears, a ban that remains in place today. This decision, however, has not been universally adopted, leaving many to wonder: are cyclamates bad for you?.

Launched in the United States in 1966, Fresca was initially marketed as a sugar-free, low-calorie diet soft drink. While its core zero-sugar identity has remained a cornerstone of the brand, the journey of how it achieved that sweetness is a story of changing regulations, evolving ingredients, and shifting dietary trends.