Tag: Energy drink controversy

In July 2023, Senate Majority Leader Chuck Schumer publicly urged the FDA to investigate the popular Prime energy drink, bringing the brand's practices under intense scrutiny in the US. The question, 'Why is Prime getting banned in the US?', arises from concerns over its extremely high caffeine content, potentially misleading marketing, and separate lawsuits alleging harmful chemicals.

In November 2010, the U.S. Food and Drug Administration (FDA) declared that caffeinated alcoholic beverages, including the infamous Four Loko, were an “unsafe food additive,” prompting a federal ban. This official action marked the end of an era for what was the energy drink that got banned in the USA, a notorious concoction that gained notoriety for its link to public health crises on college campuses.