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Tag: European food habits

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Why do Europeans drink long-life milk?

4 min read
According to U.S. Dairy, Ultra-High Temperature (UHT) milk, commonly known as long-life milk, is heated to at least 138°C for two seconds to extend its shelf life. In Europe, this type of milk is remarkably popular due to a combination of historical tradition, logistical advantages, and consumer convenience. The factors behind this preference are rooted in historical dairy infrastructure, modern retail habits, and even environmental considerations.