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Tag: Fda natural

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What Food Is Labeled Natural? Understanding the Unregulated Term

3 min read
Over 60% of consumers prefer products labeled 'natural,' based on the mistaken belief that the term signifies a purer product. However, the definition of what food is labeled natural is largely unregulated by the FDA and can be highly misleading to consumers. This guide unpacks the ambiguity and explains the reality behind this pervasive marketing claim.