Tag: Flavoured protein

Historically, unflavoured protein powders have contained a slightly higher protein content by weight due to the absence of flavouring agents, sweeteners, and fillers. Ultimately, deciding which protein is better, flavoured or unflavoured, is a matter of personal preference, budget, and dietary considerations that require careful comparison.

According to a 2025 analysis of the protein supplements market, flavour innovation is a key driver of consumer purchasing decisions. While many debate the importance of taste, does protein powder flavour matter beyond pure enjoyment, and could it impact your adherence to a consistent nutrition plan?

According to research, moderate protein intake is vital for muscle preservation and can aid in weight loss for those on a ketogenic diet. However, the keto-friendliness of flavoured whey protein depends entirely on its ingredients, especially the sweeteners and fillers used.

According to nutrition experts, unflavoured protein powder often contains a higher protein concentration per scoop compared to its flavoured counterpart, which includes added ingredients. The ultimate decision on which protein powder is best, flavoured or unflavoured, depends on individual goals, taste preferences, and how you plan to use it.