What Does "Ferrero Rocher" Mean?
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4 min read
In 2023, the global Ferrero Group reported an annual turnover of over €17 billion, showcasing the brand's immense success. However, for many consumers, the origins of the famous name, "Ferrero Rocher," remain a golden mystery. Unpacking the name reveals a blend of family legacy, religious devotion, and a textural reference to a craggy rock.
