What is the TikTok trend with cottage cheese?
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4 min read
With the hashtag #cottagecheese amassing over 1.2 billion views on TikTok, the formerly humble dairy product has undergone a massive rebrand. The viral TikTok trend with cottage cheese involves blending it to a smooth consistency and using it as a high-protein base for healthier versions of popular foods, from ice cream to pasta sauces.