Understanding Why Does Wic Give Juice? The Science and Strategy Behind a Key Food Item
                                
                                
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                                    4 min read                                
                            
                                According to the USDA, WIC-approved juices must be 100% fruit juice and are fortified to be an excellent source of vitamin C. A common question for participants is, **why does Wic give juice?** when whole fruits offer more fiber and a fuller spectrum of nutrients.