Tag: Light products

According to one study, consumers often eat up to 28% more of a food when it's labeled "low-fat" because of a "health halo" effect. But are "lite" products actually healthier than their regular counterparts? The answer is more complex and surprising than you might think.

According to a 2023 study published by Maastricht University, products with a "low fat" claim often mislead consumers into believing they are also low in sugar, a perception that frequently contradicts the product's nutritional reality. This reveals that navigating the question, is light or low fat always the best choice, is more complex than it appears on the packaging.