Tag: Market growth

The global ketogenic diet market is a multi-billion dollar industry that was valued at approximately $11.77 billion in 2025 and is projected for continued expansion. The thriving market for the keto diet is driven by a global surge in health consciousness and the rising prevalence of obesity-related conditions.

The low and no-alcohol market has experienced explosive growth, with global sales reaching nearly $20 billion in 2023, doubling the figure from just four years prior. This rapid expansion confirms that the trend of consuming less or no alcohol is not only growing but becoming a mainstream movement in the beverage industry.

According to a September 2025 report, the global organic food market is projected to grow from USD 253.96 billion in 2025 to over USD 660 billion by 2034, with a CAGR of 11.20%. So, is organic food growing? The data clearly shows a robust and sustained upward trend, fueled by evolving consumer priorities.

The global ethnic food market is projected to reach over $179 billion by 2034, driven by rising cultural diversity and globalization. This makes it more critical than ever to include multicultural foods in menus, tapping into a vast and growing market of adventurous and diverse diners.

The global energy drinks market was valued at $83.56 billion in 2025 and is projected to reach $115.85 billion by 2030, which definitively answers the question, 'are energy drinks getting more popular?'. This rapid expansion is reshaping the beverage industry and indicates a significant shift in consumer behavior and preference.

According to a 2024 report by the Good Food Institute Europe, sales of plant-based foods in six European countries grew by 5.5% between 2022 and 2023, reaching €5.4 billion. This data suggests that plant-based eating is increasing across key markets.

According to a July 2025 report by Future Market Insights, the global plant-based food market is projected to triple in value by 2035, indicating strong long-term growth potential. This counters sensational headlines and begs the question: has the plant-based trend peaked, or is it merely entering a new phase of maturity?

According to data from the Beer Institute, the non-alcoholic (NA) beer category saw a significant year-to-date increase of 22.2% in 2025, confirming a major shift in consumer preferences. This rapid growth indicates that NA beer is more than just a passing fad.

The plant-based market is projected to reach $44.18 billion by 2035, demonstrating continued long-term growth despite some negative headlines about a slowdown. This raises a key question: Is plant-based on the decline, or is the market simply maturing and evolving to meet more sophisticated consumer demands?

While exact figures are difficult to pinpoint, the plant-based market in China has seen significant growth, increasing from nearly $10 billion in 2018 to $12 billion in 2023. This market surge prompts the question: Is veganism rising in China, or are other factors at play?