Why is everyone going nuts for pistachios?
•
4 min read
According to the International Nut & Dried Fruit Council, global pistachio consumption reached 843,006 metric tons in 2022-2023, marking a significant increase. But why is everyone going nuts for pistachios, transforming them from a simple snack into a widespread culinary phenomenon? The reasons span viral trends, proven health benefits, and marketing savvy.
