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Tag: Parenting trends

Explore our comprehensive collection of health articles in this category.

Who Is the Target Market for Organic Baby Food?

4 min read
The global organic baby food market was valued at $12.8 billion in 2023 and is projected to reach $50.8 billion by 2033, showing that the target market for organic baby food is expanding rapidly due to heightened parental awareness and demand for safer, healthier options. These consumers are not a single monolithic group but rather distinct segments motivated by a range of factors beyond just a product's organic label.

What is the baby feeding trend and how has it changed?

4 min read
According to the Centers for Disease Control and Prevention (CDC), while most infants in the US initiate breastfeeding, many mothers supplement with formula, and a large number do not exclusively breastfeed for the recommended duration. This rise in mixed and varied practices has led to a greater focus on understanding what is the baby feeding trend and its impact on infant health and development.