Tag: Plant based diet trends

Germany has emerged as a European leader in the plant-based food market, with some surveys indicating that approximately 10% of the German population identifies as vegan or vegetarian. This growth is driven by a complex mix of factors that explain why are so many Germans vegan and why plant-based diets have become mainstream.

By 2025, India is projected to have nearly 25% of its population identifying as vegetarian, positioning it as a global leader in non-meat consumption. This trend is not isolated, sparking the question: will there be more vegetarians in the future globally, and what factors will drive this widespread dietary shift?

Pinpointing the exact number for how many vegans live in America is challenging, with survey results varying widely from 1% to 4% in recent years. This article explores the latest research and demographics to provide a clearer picture of the vegan population in the US.

According to a 2023 Gallup poll, only 1% of the American population identifies as vegan, a decrease from previous years. However, this data provides only a snapshot of a complex dietary landscape that includes a growing number of flexitarians and individuals exploring plant-based options.

According to a 2025 Market.biz report, the global plant-based diet market is projected to reach $170.7 billion by 2032, highlighting a strong commercial interest in plant-based eating. Given these market signals, the question remains: are vegans increasing or decreasing, or is the reality far more complex?

Estimates for what percentage of Europe is vegan vary depending on the year and methodology, with recent figures suggesting the total is somewhere between 2-4%. However, this small but growing number is part of a much larger shift towards plant-based and flexitarian eating across the continent.

According to recent studies, younger generations are significantly more likely to adopt vegan or plant-based diets compared to their older counterparts. This growing trend has led many to wonder: which generation is the most vegan, and what are the reasons behind this notable shift in dietary preferences?