Tag: Popular supplements

According to market research, the global nutraceutical industry is projected to reach over $900 billion by 2030, with probiotics emerging as a significant and popular segment. This market surge is driven by increased consumer awareness of preventive health and an aging population seeking wellness solutions. The question of what is the most popular nutraceutical is complex, with popularity shifting based on geography, consumer demographics, and specific health concerns.

According to U.S. News & World Report's 2025 survey, Nature Made was recognized as the #1 Pharmacist Recommended vitamin and supplement brand in the United States. For consumers wondering, "what's the most popular vitamin brand?" the answer is complex, reflecting a mix of market share, brand recognition, and specific product appeal.