Tag: Potassium sorbate alternatives

According to one industry survey, the percentage of new food and beverage launches with 'no additives or preservatives' claims rose from 12.67% in 2012 to 35.15% in 2022, highlighting a growing consumer preference for 'clean label' products. As a result, many home cooks and food manufacturers are exploring reliable alternatives to synthetic preservatives like potassium sorbate.

According to a study in *Food Chemistry*, propolis extract can act as a viable preservative alternative in beverages. This interest in alternatives highlights a broader market trend toward clean-label products, prompting many manufacturers and home food preparers to ask: are there alternatives to potassium sorbate?.