Tag: Power horse

The Nigerian energy drink market is projected to grow at a compound annual growth rate (CAGR) of around 6.02% between 2025 and 2030, driven by a youthful population and busy lifestyles. This dynamic market features a wide array of choices for consumers, and knowing the names of energy drinks in Nigeria is essential for anyone interested in this booming industry.

First introduced in Austria in 1992, the Powerhorse drink is a caffeinated, functional beverage known for providing an energy boost and has since gained significant market share in the Middle East and Africa. Available in over 50 countries, it is marketed as a premium energy option for those who need a pick-me-up throughout the day.

The Austrian-made beverage brand Power Horse, often colloquially referred to as the horsepower drink, was first launched in 1992 and contains a familiar list of stimulating ingredients. Key components include caffeine for alertness, taurine, B vitamins, and a blend of sugars to provide an energy boost.