Tag: Product launch

With a staggering failure rate of new food products estimated to be as high as 90%, a robust commercialization process of a food product is not just a strategic advantage—it's a necessity. This process meticulously transforms an innovative recipe from a kitchen concept into a scalable, safe, and profitable market offering.

According to Médecins Sans Frontières, the appetite test is a vital tool for assessing malnutrition severity in children. This guide details how to conduct an appetite test, addressing its two distinct contexts: medical health screening and business market evaluation.

In a highly anticipated announcement, Chips Ahoy! officially introduced its first-ever certified gluten free cookie to the market in May 2024, after years of meticulous development. The launch was a significant event for the snack industry, addressing the long-standing question of when did CHIPS AHOY gluten free come out?